Key Responsibilities
The Role01
Marketing & Campaign Strategy Development
- Conceptualize and execute integrated marketing campaigns tailored to client needs.
- Develop content strategies across digital, social and traditional media platforms.
- Collaborate with internal teams to align marketing initiatives with business objectives.
- Provide creative direction for campaign visuals, messaging, and positioning.
02
Client Management
- Serve as the primary liaison for assigned clients, ensuring high-level service and satisfaction.
- Lead client strategy sessions, providing marketing insights and campaign recommendations.
- Manage campaign execution, ensuring deliverables are met on schedule and within scope.
- Work with clients to optimize marketing strategies based on performance insights.
03
Social Media & Digital Marketing Execution
- Oversee content planning and social media management, ensuring brand consistency internally and externally
- Develop and implement paid and organic digital campaigns, tracking KPIs and ROI.
- Monitor and analyze campaign performance, adjusting strategies as needed.
- Stay informed on the latest social media trends and innovations.
04
Event & Activation Support
- Assist in planning and executing client events, activations and brand experiences.
- Ensure seamless integration of digital marketing with event promotion.
- Work with vendors, sponsors and partners to enhance event success.